camel cigarettes
Eight states have sued R J Reynolds Tobacco Company (RJR), the maker of Camel cigarettes. The suits, filed on Tuesday 4 December, charge that an advertisement promotion for Camel cigarettes in Rolling Stone magazine violates a 1998 agreement not to use cartoons in its marketing efforts. The ads for camel cigarettes appeared in a nine-page foldout section in the 15 November issue of the music and popular culture magazine. The section, titled ”Indie Rock Universe”, was designed to look like doodling in a student”’’s spiral-bound notebook, with drawings of planets made to look like animals and characters. It carried Camel”’’s name and logo.